client

White By Green

Service

Branding and Website

About the project

The brand identity of White By Green has been meticulously crafted to resonate with the modern, fashion-forward, and discerning bride.

Deliberate choices in colour palettes and typography have been employed to evoke feelings of femininity and a refined sense of luxury. The primary font was carefully selected to harmonise elegantly with both sophisticated headlines and beautifully crafted body text.

Embracing a minimalistic yet sophisticated approach, the rebranding radiates an aura of understated refinement, accompanied by a bespoke high-end sans-serif font thoughtfully aligned with the new logo.