THE CLIENT
Blush Pink is such a romantic colour. We blush when we’re in love, wear blush, and typically associate the colour with feminine energy and styles. Blush Pink is all about celebrating brides and channelling their feminine power on one of the most special days of their life. For over a decade Rachel has been exploring the world before focusing on her desire to create film and photography. Finding her love with wedding photography, Rachel’s ability to capture breathtaking moments makes her stand out above the rest.
KEY SERVICES
Brand Identity
OUR GOALS
The direction for Blush Pink encapsulates the words ‘romantic, feminine, delicate and editorial’. These keywords resonated most with Rachels distinctive style of photography and editing, so in order to create the perfect branding for her- it was vital that each element of her brand from logos to copywriting embodied these characteristics.
Our goal was to balance femininity and romance with a moodier, editorial look that added depth and uniqueness to the brand. This was achieved through combining serif and italic fonts together, using both vertical and stacked typography layouts and featuring bold contrasting colours beside one another.
CLIENT LOVE
"You beauties are the best!!!
Thank you for the exquisite design you created for Blush Pink, it’s made such a beneficial difference in attracting our ideal audience and generating enquiries turned sales!! If it weren’t for you, we may not have found each other!! We’d also like to share how effortless and enjoyable we found the process with you. You were accommodating, full of beautiful ideas and enthusiastic in creating the Crème de la Crème for our beloved brand!
Thank you so very much and we can’t wait too work with you again!”
- RACHEL
